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MEET THE FOUNDER & CEO

Hey, I'm Riccardo!

I started active NRG Ltd back in 2006 and have since been able to help hundreds of people turn there health around.

Ever since leaving the RAF I have continued to study and improve my coaching skills, including some cool stuff like:

Dip. Fitness Instruction & Sports Therapy

Dip. Nutritional Therapy

Level 4 Strength & Conditioning Coach

NASM Corrective Exercise Specialist

NASM Performance Enhancement Specialist

NASM Older Adult Specialist

NASM Pregnancy Specialist

NASM Junior Athletic Coach

NASM Certified Personal Trainer

Precision Nutrition Certified Level 1 Nutrition Coach

About THE FOUNDER & CEO

My Story

Our journey began in 1997 when I completed my service in the RAF Regiment, transitioning into the fitness industry as a personal trainer at David Lloyds. My passion for health and fitness quickly propelled me up the ranks to Senior Instructor, where my love for coaching others took root. In 2006, I founded Active NRG, initially working with five Birmingham schools to promote fitness and well-being among students.

Over the years, I expanded my approach by conducting home visits, allowing me to create tailored programs that fit the unique needs of my clients. After three transformative years, I returned to the gym environment, stepping into the role of Team Leader, where I continued to hone my skills and impact. The COVID lockdown presented a new opportunity; I transitioned my services online, broadening my reach and allowing me to support individuals in their homes.

Coaching Philosophy and Mission

At the heart of Active NRG is my mission: to eliminate reliance on medical interventions for symptoms of metabolic syndrome such as diabetes, high blood pressure, high cholesterol, and excess visceral fat. I firmly believe in treating the root causes of these issues through a holistic approach that encompasses the mind, physical activity, and nutrition.

My coaching philosophy

My coaching philosophy is rooted in the understanding that true health goes beyond just exercise and diet. It's about fostering a positive mindset, instilling sustainable habits, and empowering clients to take ownership of their health journey. Each program is tailored to the individual, recognizing their unique challenges and goals.

Over the years, I expanded my approach by conducting home visits, allowing me to create tailored programs that fit the unique needs of my clients. After three transformative years, I returned to the gym environment, stepping into the role of Team Leader, where I continued to hone my skills and impact. The COVID lockdown presented a new opportunity; I transitioned my services online, broadening my reach and allowing me to support individuals in their homes.

Its Personal

My commitment to this demographic is deeply personal. Despite my background as a personal trainer—someone who is expected to radiate health and vitality—I faced a wake-up call myself when diagnosed with prediabetes. That moment was pivotal; it drove me to take charge of my own health without the use of medications. Through dedicated effort, I transformed my lifestyle over four weeks, successfully losing 20 lbs and shedding 3 inches from my waist.

Ignited the Fire

This experience ignited a fire within me to help others facing similar struggles. I know firsthand the obstacles and frustrations that come with managing diabetes and related conditions, and it is my goal to guide my clients through their own health transformations with compassion, expertise, and unwavering support. Together, we can achieve lasting change and improve your quality of life. At Active NRG, we are more than just a coaching service; we are a community dedicated to uplifting one another and embracing healthy, vibrant living. Join us on this journey, and let’s create a healthier future together!

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